Goa Football Association (GFA) President Churchill Alemao is on the verge of inking a sponsorship deal with Accord Sports of Rs 95 lakhs to be sponsors of the Goa Professional league (GPL) and all tournaments organised by the association from the 2020 to 2023 season.
“I have asked the secretary to send a note to the clubs today. Once the Executive Committee agrees to the deal, the agreement will be signed. It will happen soon,” said Churchill Alemao.
“Please find two documents from Accord Sports Inc for the sponsorship of the GPL. Sponsorship initially is for Rs 25 lakhs for 2020-2021 season, Rs 30 lakhs for 2021-2022 season and Rs 40 lakhs for 2022-2023 season (three years) “reads the note of GFA secretary to the Executive Committee members and presidents and secretaries of clubs affiliated to GFA.
The GFA, according to documents perused by oHeraldo, had received official written intimation of their interest to be associated from March 8, 2020. However, on August 4, 2020, Accord sports Inc revised the previous offer submitted to GFA and placed an offer of Rs 95 lakhs spread over three seasons.
“We shall pay the following amount for sole and Exclusive rights for GPL including Television-satellite/cable etc Digital, Advertising, outside stadia billboards etc, Merchandising, Fan Zone, Move Hall Screening and any other form of branding and advertising,” reads the offer from Accord Sports Inc to GFA.
“The mode of payment will be Rs 5 lakhs along with signing of agreement, Rs 5 lakhs before commencement of GPL, another Rs 5 lakhs after three months and balance after successful completion of GPL,” specify Accord Sports in their offer letter to GFA.
“Kindly let us have your confirmation and also let us know when it would be convenient for you to sign the agreement,” states the email.
“ I am extremely happy that I have managed to get Accord Sports to come overboard. It might have taken me time and my adversaries might have been trying to find faults in me and will continue trying. Goa is a powerhouse of football that has many companies eyeing it. Getting accord is just the beginning,” said Churchill Alemao.
“This deal I am getting is not to sell GPL to anyone. It is just selling the branding rights and despite the Pandemic, I think I have managed to get a good deal for this season. I am not technology savvy but that does not mean I will let football suffer. Despite the difference of opinions and delays, football will never suffer with me in charge,” added Churchill.
“We are in the final stages of signing the agreement and I think it will be unfair to comment at this stage. We will be happy to speak once the deal is done,” a senior member of Accord Sports disclosed over the phone from Kolkata.
Procam Sports from Mumbai were the sponsors of GFA during the tenure of former president Shrinivas Dempo. Transtadia was appointed as knowledge partners by Elvis Gomes and their collaboration was discontinued before the end of his term leaving GFA with no sponsors.
Most GFA Executive Committee members are receipt of the emails sent by the GFA secretariat on Friday. “I have received the email but am not sure how the Executive committee meeting is going to be held to discuss the offer,” said a member of the Executive Committee on condition of anonymity.
Deliverable from GFA
1: Press conference announcing the sponsorship deals with Accord Sports
2: Conducting 132 matches in GPL
3: Office space for Accord sports inside the stadium premises for the entire duration of GPL
4: Wide publicity for GPL all over Goa covering all medium of advertising and promotion for the entire duration of GPL
5: Accord Sports will be part of all other Tournaments organized by GFA
6: All sponsorship and Advertising /Branding queries for GPL will be routed to Accord sports.
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